In preparation of opening ‘The Jaffa’, a Luxury Collection Hotel in Tel Aviv, the entire team started a journey to become the best hotel in Israel. A big theme is to Think Reverse in order to truly touching spirits and enriching lives. The opening team is hand-picked and can’t wait the bring the brand promise of this beautiful hotel to life!

Learn more about Reverse Thinking? Visit https://ps-ee.com/solutions/reverse-engineering/

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